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Truly Homegrown Elixirs

Our favorite aspect of our work with Hello Makana is getting to meet new entrepreneurs who are finding unique and authentic ways to highlight island-grown ingredients. Itʻs always a surprise to see what people come up with, and itʻs always a pleasure to watch new ventures grow and blossom on the basis of the quality and partnerships with other island producers.

We first learned about Deanna Rose and Indigo Elixirs through Nadine Kam, a writer for the Star Advertiser who covers fashion and lifestyle. Then we saw her products at Honoluluʻs monthly Art and Flea, and we were instantly smitten…. Medicinal salves and tonics, nourishing balms for the body, and simple, organic facial products.

With a keen interested in pursuing a career in health, but also a love of all things botanical, Deanna trained in holistic medicine at Misty Meadows Herbal Center in New Hampshire. After coming to Hawaii and finding our unique climate ripe with many healing botanicals, Deanna settled in to create what is now a growing line of all natural products. She partnered with growers on Oahu and Hawaii Island to source items like beeswax, cacao, and turmeric (known in Hawaiian as ‘olena). She even started growing many of the herbs she uses in her own garden.

We love that each island-grown ingredient in and Indigo Elixirs product is carefully listed as such. We also love seeing that Deanna continues to expand and refine the line. And, as with anyone who is truly passionate about their work, Deanna is eager to share her knowledge of holistic medicinals - next week, sheʻll be leading a workshop on Botanical Perfumery. Follow her blog to keep up with new product news, collaborations, and future workshops.

oahu Beauty All Natural